Redesigning the Future of Food & Ag

Exciting news, everyone!

On the occasion of celebrating our TFF Summit’s fifth birthday last year and our TFF Community’s continuous growth we felt it was time for a brand new look, reflecting our shared mission and unique spirit. Bold, daring, courageous — yet reflected, down-to-earth and determined.

That’s why we have decided to partner up with the Amsterdam-based design agency Grrr to help us translate our inner identity with our outer, digital appearance by sharpening our branding and further embracing our brand storytelling.

Why Grrr?

The Amsterdam based agency is the perfect sparring partner for this project with Thought For Food. Not only because they live by their slogan “create impact with strategy design and tech”, but also because they’re sharing Thought For Food’s core belief that collaboration is a key enabling attitude for next-generation innovation!

“Our human-centered approach helps our customers to look through the eyes of their audience. We keep it clear and simple, so that we arrive at insightful conclusions together. We use research, our own expertise and service design techniques.”

In 2003, Grrr was one of the first Dutch agencies to unite design and tech into one suave team. Today they have established themselves in the NGO sector through previous projects with clients like Médecins Sans Frontières and The Ocean Cleanup, where they have shown that artistic branding can be both impactful and rich in content.

Get ready for the big reveal in April!

Just in time for our 2018 TFF Summit, we will start to reveal our brand-new website design step-by-step, starting in April. We can already tell that you will be hooked by the revolutionary user journey and storytelling that we have created together with Grrr. Make sure to follow our communication on social media to be the first visitor on thoughtforfood.org!